← Back

made by humans

← Back

Technology is great. We wouldn't be able to survive as the company we are if it wasn't for many of the breakthroughs made in the past couple of decades regarding communications, processing power and availability.

However, as AI creeps more & more into all industries, we want to make it very clear where we stand ethically within our own industry and across the board.

We will only participate in the use of AI & models that are trained & available on a local network. While this means 'generative' AI isn't ruled out, it's implementation is extremely limited & far more ethical than what we are used to seeing online.

Locally available AI:

AI available without an internet connection.
ie. spellcheckers, auto-transcribe, translating, background removal, depth estimation, relighting, noise removal, vocal enhancement.

Non-local AI:

AI hosted on servers, trained on other people's creations & efforts, available via an internet connection.
ie. most examples of generative AI (images, video, music, voice) large-language models, AI code generation ("vibe-coding").

We don't see all non-local AI as inherently bad, however, we are yet to see it implemented ethically into the type of work we do, and won't be using it in the foreseeable future.

Our gaurantee is that everything from the works in OUR portfolio, to the code bringing you this website, and even the words you're reading right now are the product of a human being (or beings).

We strive to work with partners, clients & services who share our philosphy & look forward to a future where technology makes things possible, not generated.

MADE BY 
HUMANS

abOUt

ELECTUS is a media agency founded in singapore in 2018.

while we're currently based in australia, we continue to engage in work in singapore and abroad, with a portfolio that has both international presence and reach.

specialised in visual storytelling, especially in short & long-form video format, over the years, we've engaged in all types of visual mediums such as photography, website and graphic design to bring projects & campaigns to fruition.

from small business owners first dabbling in marketing to larger agencies looking to outsource entire productions, we're dedicated to working directly with clients and bringing your vision to life.

from the days of our inception, we've been committed to creating original works that focus on delivering bespoke, intentional results at every step of the process.

we hope that in a world of rushed and often lazy content, we can continue to create an authentic, human-made body of work that is as enjoyable to watch as it is to create.

A harsh B&W film photo of an iconic sign found in Singapore, warning 'Keep Out!' in the four major dialects.A semi-underwater film photo of a distant horizon above a blurry ocean touching the camera lens.A film photo overlooking The Alps from a plane window.A low-shutter film photo capturing the iconic silhouette of the Statue of Liberty.A abstract double-exposure collage featuring an out of focus face on one side overlayed with grungy concrete textures reaching across to the other side.Low-contrast B&W film photo of bubble floating against an overcast sky.Ayu working with a client on a music video shot in New York.B&W film photo taken of a live performance of Ashvind Ramani (@ilovefudgy) as a part of a performance/documentary based off his single 'Freak'Film photo showing the crew that worked on 'Barakah', an Electus Films production, resting between takes at a hawker center in Singapore.Film photo taken in rural Western Australia of a lone tree standing above a field of native yellow wildflowers.Photo of Tom & Ayu taken by a dear friend, Eren Lim, on a day trip out.

photos by  electus team

team

Electus Films founder Ayu. Film photo taken in Fremantle with water in background.

ayu

founder

director

A director with 12 years of filmmaking experience, Ayu specializes in crafting atmospheric work that transforms ordinary spaces into ethereal landscapes. Drawing inspiration from Tarkovsky's visual poetry, much of her work explores the liminal spaces between reality and metaphor.

Evolving from editor to producer and now director, her eight-year directing journey culminated in the viral success of 'FK IT,' a music video that garnered over 250,000 organic views and 14,000 saves on Eyecandy’s Instagram. And her new music video, 'THE STARS THEY WHISPER IN MY EAR' has recently been nominated for Best Indie Music Video at Hollywood Music Video Awards 2025 and SXSW Sydney 2025. She’s also been nominated for Best Director in Barcelona Indie Awards 2026.

Her script was also selected for Raindance Film Festival's roundtable in 2016 for 'The Inventor,' she has established herself in atmospheric storytelling.

Ayu and her team has also recently won Bronze, in the Social Music Video Category for the 47th Annual Telly Awards.

Photo of founding member, Tom Cattermole. Film photo taken on set.

tom

co-founder

dop/vfx supervisor

What begun as an unnassuming hobby for Tom in teenage years, somehow transformed into a full-time profession before he'd even realised.

Looking back on almost a decade of professional work, one thing has remained consistent: a love of learning and passion for problem solving.

starting off as a self-taught video editor and motion artist, Tom saw his beginnings as a means of bringing concepts into reality in a way that is unique and entertaining to watch, and sees his current role as an extension of that.